Kumar, V <br/><br/>
Managing Customers for Profit  strtategies to increase profits oand build loyality 

 - New Delhi  Pearson education  2008 
 - xx,296p.  22cm.  HB 
<br/><br/><label>ISBN: </label>8131719800 
<br/><br/><label>Dewey Class. No.: </label>658.812  / KUM