TY  - BOOK
AU  - Thompson, Arthur A
AU  - Strickland III A J
AU  - Gamble, John E
TI  - Crafting and Executing Strategy: The Quest for Competitive Advantage
SN  - 9780070146723
U1  - 658.4012 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw Hill
ER  -