Biswas, Supriya <br/><br/>
Relationship marketing  concepts, theories and cases 

 - New Delhi  PHI Learning  2011 
 - xvii,406p.  PB  24cm. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9788120339835 
<br/><br/><label>Dewey Class. No.: </label>658.812  / BIS