TY  - BOOK
AU  - Thakur, Preeti
AU  - Gupta R.K.
TI  - Product and brand management: _
SN  - 9789392899201
U1  - 658.5 
PY  - 2023///
CY  - New Delhi
PB  - Seva Books
KW  - 
KW  - Product and brand management
N1  - includes bibliography details
ER  -