00697nam a2200217 a 450000500170000002000180001708200170003510000200005224501000007226000480017230000290022050000530024960000080030263000390031085600060034985600060035596400160036199700110037799900190038895200720040720251219155932.0  a9781625274496  a658.802bKIM  aKim, Chan W.d_  aBlue ocean strategybhow to create uncontested market space and make the competition irrelevant  aBostonbHarward business review pressc2015  axxviii, 287p.c20cm.bHB  aIncludes appendix, notes, bibliography and index  bc_  aNew products, Market segmentation,  f_  a_  bcdefg_  a232215  c314073d314073  00104070aPUbPUd2025-03-06g1199.20l0o658.802 KIMp232215yBK