TY  - BOOK
AU  - Rao K B
AU  - Bhat, Manisha S.
TI  - New innovations in marketing management: _
SN  - 9789383096282
U1  - 658.8 
PY  - 2024///
CY  - New Delhi
PB  - Horizon press
KW  - 
KW  - Marketing
KW  - Management
ER  -