00641nam a2200241 a 450000500170000002000180001708200170003510000200005224500660007226000350013830000290017350000190020260000080022163000160022963000120024563000120025785600060026985600060027596400160028199700110029799900190030895200720032720251219160003.0  a9789391971700  a659.103bSON  aSoni, Deepakd_  aEncyclopaedia of advertising, society and consumer cultureb_  aNew DelhibHorizon Pressc2025  aviii, 292 p.c24 cm.bHB  aIncludes index  bc_  aAdvertising  aSociety  aCulture  f_  a_  bcdefg_  a232462  c315817d315817  00104070aPUbPUd2025-03-11g1756.00l0o659.103 SONp232462yBK