TY  - BOOK
AU  - Kotler, Philip
AU  - Fahey, Liam
AU  - Jatusripitak, Somkid
TI  - New competition
SN  - 0136120784
U1  - 382.0952 
PY  - 1985///
CY  - New Jersey
PB  - Prentice-Hall
KW  - Marketing, Japan
KW  - Export  Marketing, Japan
ER  -