Rapp, Stan <br/><br/>
Maximarketing: the new direction in advertising, promotion,and marketing strategy, Stan Rapp, eng 

 - New York, Plume Book  1989 
 - xiii,278p.  20cm 
<br/><br/><label>ISBN: </label>0452262380 
<br/><br/><label>Dewey Class. No.: </label>658.8,  / D, rap