00294nam a2200109 a 450000500170000008200170001710000230003424500280005726000440008530000270012963000280015620251202164304.0 a658.848bFAY aFayerweather, John aInternational marketing aNew DelhibPrentice-Hall of Indiac1983 avii,120 p.b22 cm.cPB aInternational marketing