00318nam a2200121 a 450000500170000002000150001708200150003210000170004724500450006426000430010930000220015270000220017420251203110123.0  a0273607367  a658.8bWOR  aWorsam, Mike  aMarketing in management Basic principles  aLoNew DelhionbPitman Publishingc1995  axiv,594p.c23 cm.  aWright,D Berkeley