00337nam a2200133 a 450000500170000002000150001708200170003210000250004924500320007425000120010626000350011830000260015370000240017920251203110305.0  a039587162X  a658.848bJEA  aJeannet, Jean-Pierre  aGlobal marketing strategies  a4th ed.  aBostonbHoughton Mifflinc2001  axxi,912p.c22cm.bPB.  aHennessey, H. David