TY  - BOOK
AU  - Stone, Merlin [et...al]
TI  - Consumer Insight: How to use Data and Market Research to get Closer to your..
T2  - Market research in practice series
SN  - 0749444479
U1  - 658.834 
PY  - 2005///
CY  - London
PB  - Kogan Page
ER  -