000 00000nam a2200000 a 4500
005 20251203110244.0
020 _a0070153388
082 _a658.8
_bRAP
100 _aRapp, Stan
245 _aBeyond maximarketing
_bthe new power of caring and daring
260 _aNew York
_bMcGraw-Hill
_c1994
300 _axxvii,319p.
_c22cm.
_bPB.
690 _aMarketing-Case studies
700 _aCollins, Thomas L
964 _bENG
_c
_d658
_e
_f
_g_
997 _a100662 LIBSS C
999 _c83366
_d83366